Welcome To Money In Media

Curtis Bernard has been helping small business build and Market their websites since 2009 and his expert training and coaching has helped increase the revenue of small businesses, entrepreneurs throughout the United States by offering a solution to a problem that small business owners have. Learn the 5 critical strategies to explode your business in this economy. #moneyinmedia #smallbusinesssuccess.

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Six steps to defining your target market

 

 

Whether you sell washing lines or wiper blades, you need to understand your customer if you want to maximise your sales. Who are you selling to? Why should they buy your product? What do they stand to gain? Grant Leboff, principal of Sticky Marketing Club explains how you can identify your target customer

1. Understand the problems that you solve Continue reading

Email Signature File

Learn to grow your business with the use of an email signature file. Connect with clients on a more personal basis and get a greater click through on your emails.

Walmart.com to Launch $50 Unlimited 3-Day Shipping Option

by Fox Van Allen on May 14, 2015

walmart-dot-com-website-screenshot-510px  Retail giant Walmart is about to copy one of Amazon’s best ideas. According to news service Reuters, Walmart.com is preparing to test a new 3-day-or-less unlimited shipping offering for $50 per year. Like with the Amazon Prime unlimited shipping offering, only certain items available on the Walmart.com website qualify. It will only be offered on an invitation-only basis; it’s not certain if or when it will be extended to all shoppers. “Depending on customer feedback we will see how the program evolves,” says Walmart spokesperson Ravi Jariwala. Continue reading

Biggest shifts in e-commerce industry and for traffic-heavy keywords

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If you expect a winner / loser analysis, I have to disappoint you. It’s way too early for that, since the roll out seems not to be complete. The SERPs are partially still changing. Secondly, we noticed some changes to be pulled back. Some sites that lost rankings for example, got them back meanwhile. Some rankings for traffic-heavy e-commerce keywords fluctuate so heavily that they appear on position 1, then 5 to 9 and then completely vanish.

This development is mostly concentrated on e-commerce and keywords with measurable CPC. Affected sites are mostly retailers, shops, price comparison etc., but of course not limited to that. We noticed two things: first, a loss of a few positions (affected most “loser keywords”), and secondly a total kick-out from the top 100 (affected a small amount of rankings). The pattern is dominated by losing just a few rankings, which of course is reflected in traffic losses.

Significant Google Search Algorithm Update in February

google-update-brewing-1337173776It looks like there is an algorithm update taking place at Google search now – it is hard to say if it is Panda, Penguin or something unrelated – right now, it doesn’t seem like Penguin but it might be Panda related. Google has not confirmed if there was an update yet but it does seem like something major touched down in the Google search results yesterday.

For more information or to see how your site rank with the new changes, contact Curtis@moneyinmedia.com for a free review of your site or social media platform

Marketing is the New Sales? What about Sales, PR & Support?

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Posted by Stijn Hendrikse

Tue, Apr 14, 2015

 

Four Roles Forever Changed By Today’s Customer Journey

If technology can be praised for its role in accelerating the sales funnel, it can also be blamed for the collateral damage it’s left behind in the corporate boardroom. Walls are being torn down, silos are being flipped, and the people surveying the changed landscape are discovering that their world has been changed forever.

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Writing for the Web – How Is It Different from Traditional Writing?

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HASSAN AKHTAR

Everyone knows that writing for the web is vastly different from traditional print writing. People scanning the web for information have much shorter attention spans, different eye tracking patterns when reading online content as opposed to reading a book or a magazine, and want their information given to them in small bits and pieces. Here are a few areas where online web content is consumed differently by readers.

Here’s how writing for the web is different from traditional writing:

 

Web writing is tailored to focus on user needs

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This Is How Small Businesses Are Using Social Media

Geoff Weiss Staff Writer

Geoff Weiss
Staff Writer

Geoff Weiss

 staff writer at Entrepreneur.com.

February 13, 2014

The roughly 1.3 million small and medium businesses (SMBs) in North America generate a gob stopping $5.5 trillion in annual revenue. And according to a new study conducted by LinkedIn, social media is increasingly becoming the vital axis upon which this community turns.LinkedIn partnered with market research firm TNS to survey decision-makers at approximately 1,000 North American SMBs — or enterprises that garner between $1 million and $50 million. They discovered that 81 percent use social media to drive growth, while nine percent intend to use social media in the future.Continue reading